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E-Commerce Content Writing: Eight Benefits for Your Online Store

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The goal of every online business is to have as many people as possible visit their website and perhaps make a purchase. In 2022, there will be around 266.7 million digital purchasers, making the market very competitive. Writing engaging content for your online store is what will set you apart from other vendors. The success of your digital marketing and search engine optimization efforts depends on the quality of the material you provide. The more organic traffic your eCommerce site gets, the more sales you'll make. The content of an online store is a key factor in attracting customers and generating sales. In today's digital age, content marketing is an absolute need for every company, no matter their industry or the nature of the products or services they provide. For an online store to succeed, organic content is crucial for several reasons. Why you should start working on your website's content right away - 1. Sales Are Propelled by Excellent Content Your online store

Shopping on Mobile: Where Are We Going, and How Can You Prepare?

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The use of mobile to conduct financial transactions is quickly replacing traditional forms of online shopping as the method of choice for customers. Mobile commerce retail sales in 2021 were $359.32 billion, up 15.2% from the previous year. Sales from retail m-commerce are projected to more than quadruple by 2025, reaching $728.28 billion, accounting for 44.2% of retail eCommerce sales in the US. The projected 292 million smartphone owners by 2024 is a major factor in the rise of mobile commerce. It is estimated that 187.5 million of those people will use their smartphones to make purchases. Despite the advantages, mobile purchasing often lacks speed and convenience. Why? However, not all stores are aware of how to optimize their mobile sites for customers. It's becoming more crucial for e-commerce companies to cater to customers' wants and needs as they increasingly use mobile sites. So, what do people looking to purchase on their mobile devices want? An on-the-go encounter t